Led creative for several lines of the Allstate business including auto, life, powersports and specialty.
Facebook app created for motorcyclists to flag dangerous intersections.
A poster campaign for after-market protection options sold in car dealerships.
Branded photo booths were placed at sponsorship events such as the Allstate Sugar Bowl tailgate, agent conventions and car dealer conventions. Attendees thought they were simply getting a photo keepsake. But when the photos printed out, they discovered they had been photo-bombed by Mayhem himself.
A campaign that used Allstate's long time spokesman, Dennis Haysbert, in a way we'd never used him before.